Building industry views has historically required significant effort.
Analysts often undergo a multi-step process to benchmark a company’s position within its industry. If competitors are covered, individual metrics are aggregated into an industry view. If companies are outside the coverage universe or a generalist strategy is used, the process involves more building, sourcing and aggregating of data.
Including non-covered companies in the analysis can take hours to build or update quarterly. Benchmarking and peer analysis are essential for understanding competitive positioning and opportunities. While sector-focused strategies benefit clearly, generalist investors need this information to allocate within attractive sectors.
For teams seeking first-mover advantages, waiting days or weeks for industry peer analysis creates obstacles.